Estb. 1882

University of the Punjab

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Moot on insurance, business management begins at PU
Moot on insurance, business management begins at PU

LAHORE: (Thursday, December 14, 2017): The first international conference on banking, insurance and business management being organized by Hailey College of Banking and Finance has begun here on Thursday. The theme of the conference is “Paradigm shift in Philosophies of Business World”. In the inaugural ceremony, Chairman Halal Development Agency Punjab Justice (r) Khalil-ur-Rehman Khan, Dr. Shahzadah Nayyer Jehan from Tohoku University of Community Service & Science, Dr Dildar Hussain from Rennes School of Business, France, PU HCBF Principal Prof Dr Mubbsher Munawar Khan, 80 researchers from different leading universities of country and a large number of students were present on the occasion.

Addressing the ceremony, Justice (r) Khalil-ur-Rehman Khan shed light on the importance, awareness and promotion of the concept of Halal food. Dr. Dildar Hussain briefed the audience about the value and significance of branding, Dr Shahzadah talked about the blue ocean strategy of marketing and Dr. Khalid Zaheer from Information Technology University Lahore threw light on the implications of business ethics. Addressing the ceremony, conference convener Prof. Dr. Mubbsher Muanwar Khan said that the conference would provided an opportunity to the fraternity from academia, social scientists, professionals, key executives, researchers and students to abreast themselves with this wave of the ‘shift’ the world over. He said that the word ‘shift’ also had significance in the perspective of geo-political location of Pakistan. Later, souvenirs were presented to the guests and keynote speakers. The conference sessions would continue on Friday.