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Business Communication & Report Writing
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1. Effective Communications in Business i. Importance and Benefits of Effective Communication ii. Components of Communication iii. Concepts and Problems of Communication iv. Nonverbal Communication 2. The Seven C’s of Effective Communication i. Completeness ii. Conciseness iii. Consideration iv. Concreteness v. Clarity vi. Courtesy vii. Correctness viii. Clarity ix. Courtesy x. Correctness 3. Business Communication and the Global Context i. Background to international Communication ii. National Cultural Variables iii. Individual Cultural Variables 4. Business Communication and the Ethical Context Background to Ethical Contexts i. Influences on Personal Ethics ii. Communication and Ethical Issues 5. Business Communication and the Technology Context i. Managing Information within Organizations ii. E-Mail iii. Other Communication Technologies iv. Managing Information Outside Organizations 6 The Process of tapering Effective Business Messages v. Five Planning Steps vi. Basic Organizational Plans vii. Beginning and Endings viii. Composing the Message 7 The Appearance and Design of Business Messages i. Business Letters ii. Memorandums iii. Special Timesaving Message Media 8. Good-News and Neutral Messages i. Organizational Plan ii. Favorable Replies iii. Neutral Messages 9. Bad-News Messages i. The Right Attitude ii. Plans for Bad-News Messages iii. Negative Replies to Requests iv. Unfavorable Unsolicited Messages 10 Persuasive written Messages i. Organization of Persuasive Messages ii. Persuasive Requests iii. Persuasive sales Letters 11 Short Reports i. Suggestions for Short Reports ii. Informational Memorandum Reports iii. Analytical Memorandum Reports iv. Letter Reports Informational and Analytical 12. Long (Formal) reports i. Prefatory sections ii. Supplemental Sections iii. Presentation of the Long report iv. Examples of Pages from a Long Analytical Report 13. Proposals i. Purposes of Proposals ii. Kinds of Proposals iii. Parts of Proposals iv. Short Proposals v. Short Proposals vi. Short Proposals vii. Long Formal Proposals viii. Writing Style and Appearance 14. Strategies for Successful Speaking and Successful Listening i. Strategies for Improving Oral Presentations ii. Strategies for Reducing Stage Fright iii. Strategies for Improving Listening Skills 15 Strategies for Successful Informative and Persuasive Speaking i. Purposes of Informative and Persuasive Speaking ii. Kinds of Informative and Persuasive speaking iii. Audience Analysis for Informative and Persuasive Speaking iv. Organization for informative and Persuasive Speaking v. Supports for Informative and Persuasive Speaking 16 Strategies for successful Interpersonal Communication i. Dyadic Communication ii. Interviewing iii. Telephoning iv. Dictating 17. Strategies for Successful Business and Group Meetings i. Background Information on Groups ii. Purposes and Kinds of Meetings iii. Solving Problems in Meetings or Groups Leadership Responsibilities in Meetings iv. Participant Responsibilities in Meetings 18 The Job Application Process-The Written Job Presentation i. Self-Assessment ii. Market Assessment iii. Resume (Vita, Qualification Brief) iv. Cover Letter to Resume v. The Job Application Process-Interviews and Follow-up i. Successful Preparation for the Job Interview ii. Successful Follow-up Messages After the Interview iii. Successful Negotiating |
| Credit hours/ Marks:- 3 |
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